7 Deadly Business Mistakes Legal Marketers Can Avoid
Many of the people reading this blog are legal marketers who are running their own firms or other legal service business. Others are in professions completely unrelated to legal and are finding value here, and still others of you are friends, relatives and wonderful to keep supporting me by continuing to read the articles here.
Whichever is your case, Janis D. Pettit of Manta Small Business article is a win. Her article on 7 Deadly Mistakes people in small business can make is extremely pertinent. I found it fascinating, mostly because I am currently taking or have taken all the actions she suggests as wins, and affirmation during the climb is always reassuring. I’ve also successfully avoided most of her mistakes, although I have made a few doozies during the last 4-years of Karasma Media.
Read:
The 7 Deadly Small Business Mistakes You Must Avoid
I look forward to your thoughts…
Other articles you may be interested in:
Does social media end cold calling as a new business tactic for legal marketers?
“Brandjacking” Can be Avoided by Legal Marketers Using Social Media
Ethics Checklists for Legal Marketers
Kara works with legal marketers to create a more clearly defined focus and distinctive business strategy that will provide them with a competitive advantage for new business, higher reputation recognition, and enhance their ability to attract, win, and retain the clients they really want.
You can reach her at 917-856-5410
Tags: Kara Smith, Karasma Media, Legal Marketing Tips, Social Media, Social Media Legal News
April 13th, 2010 at 3:58 pm
Not putting all of your eggs in one basket! I totally agree here. I know the old saying about how bigger….doesn’t always mean better! However, variety will keep them coming back for more! And they will only come back if you have more to offer. I say don’t be afraid to offer more skills/products to your clients. The key word here is “YOUR” client. These days who has the time to shop, shop, and shop again by going to several different locations only to get a few things that are possibly relative to initial product/service that was needed in the first place! I say ATTRACT your customer, SATISFY them, and KEEP them by offering and providing them what no one else can!
April 13th, 2010 at 9:28 pm
Hi Julian –
I truly appreciate you taking the time to comment and affirming my ideologies!
Attraction – Satisfaction and Retention — all great “To-Dos” for us marketers!!