About

Kara Smith is the founder and president of Karasma Media, a Harlem based boutique specializing in Social Media Public Relations Campaigns for the legal marketing industry.  She works with legal marketers to create a more clearly defined focus and distinctive business strategy that will provide them with a competitive advantage for new business, higher reputation recognition, and enhance their ability to attract, win, and retain the clients they really want.

Kara has worked in New York City’s corporate sector and as a freelancer for more than 20 years in the marketing, television, and film businesses.  We work closely with large, established media agencies to provide clients with the cutting edge technology necessary to reach their audiences.  Additionally, liaisons with independent designers allow us to provide Social Media Support, Branding, Logo Design, Web Design & Search Engine Optimized Content to our clients as well.

Karasma Media performs pro-bono work with Alain L. Locke Elementary School-P.S. 208 in Harlem as a PENCIL Partner.  PENCIL is a not-for profit organization that connects hundreds of New York business leaders with the city’s public schools.  Participants visit their respective schools and share the fundamentals of their profession with students. Then, throughout the remainder of the school year, the leaders and school principals maintain a partnership intended to “enhance … learning environment” and support student achievement.”

Professional Affiliations

NY  Women In Communications

Public Relations Society of America

National Black MBA Association

Legal Marketing Association

The National Association of Women and Minority Owned Law Firms