Creativity

6Mar

Join Filmmaker Nico Holthaus in Supporting Music Legends

Filmmaker Nico Holthaus is joining the Music Maker Foundation in their effort to preserve the musical traditions of the South by directly supporting poor and slighted musicians who make it, ensuring their voices will not be silenced by poverty and time.

Nico Holthaus

Nico Holthaus

Nico is a prolithic, Arizona based, documentary filmmaker whose work has bought him award winning critical acclaim, fame, and controversy.  All of these  as a documentarian doing his craft skillfully should.

When you purchase either the  movie, Mill Ave, Inc. or The Avenue, for just $2000 plus shipping, 20% of your purchase price will be donated to Music Maker.  I strongly encourage you to purchase both movies, since you’ll receive a discount and even more as a bonus!

Purchase Here

About the Films

Mill Ave, Inc.

millAveInc

In the mid to late 90′s Tempe AZ was a hotbed of creative talent. Mill Ave, Inc. is a documentary that started with video footage of bands and venues along Mill Ave , when it became apparent that a lot of these venues would be closing their doors. It seems there was not one singular cause for the disintegration of Mill’s culture and liveliness that people everywhere had come to enjoy.

Or was there?

The Avenue

the_avenueSm

The Avenue is a documentary film based in Tucson, AZ. 4th avenue was threatened with gentrification, much like Mill Ave in Tempe, AZ. Winner of Best of Arizona at the Arizona International film festival.

By purchasing these films, you will not only have some terrific, eye-opening, quality entertainment.  You will make an impact on historical the historical musical history that is the south.

Read more & purchase

Kara works with legal marketers and small to mid-size business to create a more clearly defined focus and distinctive business strategy that will provide them with a competitive advantage for new business, higher reputation recognition, and enhance their ability to attract, win, and retain the clients they really want.

You can reach her at 917-856-5410

21Dec

Karasma Media’s Kara Smith hits Social Science Research Network Top 10 Download List for the 2nd Year Running

My research paper, A Semiotic Analysis of the African American Character Ben in the Film Night of the Living Dead, in relation to Literary Media Theory is on Social Science Research Network’s (SSRN) Top 10 Download List for the 2nd Year running!  The categories:   African American Subject matter and African-American Studies Research Network.

While I was a graduate student at The New School in New York, during my Media Theory class I combined three of my passions: African-American history, film history for a research paper.  I embarked upon an exploration into the literary reviews of the contemporary psycho-thriller/horror genre and a semiotic analysis of the African-American lead, ‘Ben’, in the film Night of the Living Dead, the film credited with being the Godfather of the splatter film genre.

While researching, I found numerous articles on the horror and psychological thriller genres.  However, with the exception of discussions of Blaxploitation films, dialogue pertaining to this genre in relation to the psychology and culture of the modern-day African American community was virtually non-existent.  As a result, the research took me months to complete, which is why I’m so thrilled people are finding my work useful.

DOWNLOAD THE PAPER

Duane Jones as Ben in "Night of the Living Dead" 1968

Duane Jones as Ben in "Night of the Living Dead" 1968

I published this paper for two reasons.  First, I wanted to ease the strain of research gathering for other African American students wishing to gather information relevant to their own history and experiences.  Secondly, desired to play an active role in how African Americans are perceived, and this paper provides a perspective I am proud of.

This film is the THE horror film that started decades of tales of the flesh eating undead.  So, If you haven’t seen this original classic, I HIGHLY recommend that you do!

CLICK HERE to watch this wonderfully creepy flick for free on Hulu…

Kara works with legal marketers and small to mid-size business to create a more clearly defined focus and distinctive business strategy that will provide them with a competitive advantage for new business, higher reputation recognition, and enhance their ability to attract, win, and retain the clients they really want.

You can reach her at 917-856-541089**************

29Mar

Legal Marketers & Business Owners, Do You Know What Quality SEO – REALLY Means?

Google is enacting a new algorithm that is going to penalize over-optimized content.  As a communications professional who has been actively blogging for more than 6-years now, I’ve been wondering when Google was going to put their foot down.

footdown

I, like many online content writers have spent countless hours writing content that our readers find valuable; not to mention the attentive nurturing it takes to comment, connect and cultivate the online relationships we develop,  into invaluable professional and personal friendships. Over the years, I found it unnerving to think that businesses with an abundance of money could “Out Do” me online with their multitude of unscrupulous links – many of which were not generated from  authentic content.

Google has changed the playing field and we are in the midst of a new day.  I say, “Allelujah”!

Last week, at SXSW, Matt Cutts, the head of Google’s search spam team, announced that Google developed a new tweak to its algorithm that will punish sites that are too optimized for SEO.

In a recent Hubspot article, Matt explains the changes in this way….

“trying to make the algorithm more adaptive,” or being more understanding of sites that have good content even if it isn’t search engine optimized like many marketers have learned to do. The sites that will be penalized are those that “throw too many keywords on the page, exchange way too many links, whatever they’re doing to go beyond what a normal person would expect.”

Read the article in it’s entirety on Hubspot

Kara works with legal marketers and small to mid-size businesses to create a more clearly defined focus and distinctive business strategy that will provide them with a competitive advantage for new business, higher reputation recognition, and enhance their ability to attract, win & retain the clients they really want.

You can reach her at 917-856-5410

16Jan

Happy Martin Luther King, Jr. Day Legal Marketers & Entrepreneurs

In the spirit of a tradition bestowed to me  by my Tuskegee Airman, Freedom Fighter, College Professor Dad – Arthur C. Smith, who annually said,  “All Black People should be working TWICE as hard on MLK’s birthday…” I’m spending my day  supporting attorneys in the development of their firms.

I can’t think of a more befitting form of self-expression of my admiration and commitment to humanity. Even as a very little girl, I remember my dad’s teachings and the sound of Martin Luther King’s voice resonating through our living room. I distinctly recall how incredibly privileged I was to have a family around me who loved me so much.

Growing up, my parents made sure I had friends from across the globe from every imaginable faith, and ethnicity — yes, the little person in pink & gray is me!

My mom, Valerie Moultrie, reading at Parent's Day - Oak Lane Day Schoool, Blue Bell, PA - 1966

Mom, Valerie Moultrie, reading to my nursery school class, at Oak Lane Day School in Blue Bell, PA - 1966

I quickly realized how strong and huge hearted my parents were and that they worked along with their friends and Martin Luther King to create our incredible United States as I know it. True – we have much work to do as humans in the realm of communication, compassion and cohesiveness. I am the last one to “sugar coat” anything!

I invite you to revisit Martin Luther King’s “I Have A Dream” speech today — and allow yourself to be moved. I’ve no doubt his words will inspire you to continue manifest your dreams and serve those that matter most to you.

Our nation’s acknowledgement of Martin Luther King’s Birthday and the wonderful honor bestowed on The Tuskegee Airman — provides us all with an opportunity to remember the past and see how incredibly far we have come! Many, Many Blessings and Much Joy to you today as you celebrate human-kind!

Kara works with legal marketers and small to mid-size business to create a more clearly defined focus and distinctive business strategy that will provide them with a competitive advantage for new business, higher reputation recognition, and enhance their ability to attract, win, and retain the clients they really want.

13Jan

New York’s Kara Smith of Karasma Media is Relocating to Phoenix, Arizona

After 22 wonderful years in New York City, Kara Smith, the principal and founder of Karasma Media is relocating to Phoenix, Arizona.   As of Sunday, January 30th,  I will be operating out of Phoenix and support New York clients and travel to NY City and other locations from there.

In addition to operating Karasma Media, I’m actively searching for a position as a marketing/communications/social media manager and adjunct college teacher and will be getting my certification to tutor elementary & secondary English once I arrive in Arizona.

Phoenix

My mother is 82-years old and very active and I want to enjoy this very special time of our lives together.   We’d been talking about my moving there fore several years, and during my last Christmas visit, I saw that now was the time to migrate West…   I also met a very special man whose family is close to ours, so this move is the beginning of new adventures for me on multiple levels!

If you have friends & colleagues in the area who may be able to assist in my “life-recreation, please do to connect us!

Kara works with  small to mid-size business and  legal marketers to create a more clearly defined focus and distinctive business strategy.  This new design provides a competitive advantage for new business, higher reputation recognition, and enhance their ability to attract, win, and retain the clients they really want.

You can reach her at 917-856-5410


30Dec

Research papers by Kara Smith of Karasma Media PR, make The Social Science Research Network’s 2010 Top Ten Download List*

I received word today that three graduate research I published on The Social Science Research Network (SSRN ), made their 2010 Top Ten Lists.

*UPDATE: I received an e-mail from Gregg Gordon, the President of SSRN early the morning of January 4th, containing the following text:

We apologize for sending you one or more incorrect email messages last week. While testing some new functionality, our servers sent “Top Ten” emails to the top one hundred downloaded papers in certain ejournals instead of the top ten.

Oh well… I made the top-20 in two categories, and the top 50 in others…

My papers:

“A Semiotic Analysis of the African American Character Ben in the Film Night of the Living Dead, in Relation to Literary Media Theory

  • Listed on SSRN’s Top Ten download list for AFAM Subject Matter eJournals, Film eJournal – Forthcoming, HRN African-American Studies Research Network, HRN Performing, Visual, & Fine Arts Research Network, Literary Theory & Criticism eJournal and PVFA Subject Matter eJournals. Downloaded 126 times

“Jazz Interpolation and Improvisation: George and Ira Gershwin’s Fascinating Rhythm as Recorded by Ella Fitzgerald and Dianne Reeves”

  • Listed on SSRN’s Top Ten Download List for Music eJournal – Forthcoming.   Downloaded 64 times

“African-American Media Images of Death and Mourning”

  • Listed on SSRN’s Top Ten download list for AFAM Subject Matter eJournals and HRN African-American Studies Research Network. Downloaded 76 times

I’ve begun a job search for a college level teaching position in communications based in Arizona, where my mother lives; specifically at Arizona University West Campus
and The University of Phoenix.

Being in SSRN’s top-10, three times is very exciting news, as I build this new leg of my career, and it is exhilarating to receive affirmation that my work is being read.

However, in today’s world of on-line research availability, I can’t help wondering how many people are plagiarizing, and how many professors aren’t catching the students doing so — for a multitude of reasons.

I would very much like to hear other published professionals and educators about this issue and safe guards/software you utilize to offset it.

Plagiarism-By Pink Candy

I’ll be keeping a leg of Karasma Media here in New York to continue to service clients here, and traveling as needed. We’re launching a new platform in February, so stay tuned!

Kara works small to mid-size business and  legal marketers to create a more clearly defined focus and distinctive business strategy that will provide them with a competitive advantage for new business, higher reputation recognition, and enhance their ability to attract, win, and retain the clients they really want.

You can reach her at 917-856-5410

21May

Creativity and the Legal Marketing Mindset

Thinking about being a leader in legal marketing community, in New York City, in my my life  — is daunting at times to say the least.

For the last few days, I’ve been in the midst of being overwhelmed by “the thinking about”  of the responsibilities I’ve taken on in my community, my family  and myself…  There were days when I can hardly breath, let alone write!

It’s all occurring to me like — There’s no time to feel like this.  This is Horrible!

But what if that’s not “The Truth”.  What if occasionally I just need a “pick-me-up”?  What if all that I’m going through is simply a human phenomena, rather than there being something wrong.  Ahhhh — I just exhaled…

For the next year, I’m in Landmark’s Wisdom Course, and incorporating fun into my life.

This is a photo of my “Community Circle” as a work in progress, illustrating the groups of people or “Communities” I interact with on a daily basis.

wisdom

With all of the pressure I constantly put on myself, no wonder I’m so exhausted some days that I don’t want to get up and moving, let alone write…

There are times when the thoughts I have about hearing a “No”, or not getting a response, or getting negative feedback — keep me from being very enthusiastic about taking any more actions at all that could actually be positive or result in an affirmative.

You know the craziest thing… I always feel awful when I get “bogged down” . Inevitably,  inactivity for self  business generation will show up in my Google Analytics and the results I produce at the end of the week.  See, I’m a terrible person!  And Oh!  Let’s not forget — People are watching!

No wonder I’m so tired all the time!!!

All this being said, I think it’s time to shift my daily writing and morning routine from a “Have To” to a  reward I give myself?  I’m also shifting what I call my daily exercise from “Working out” to “Going Out to Play.”

No wonder life was so much fun as a kid!  Look what us adults end-up calling  the things we need to do!

Writing for me is extremely therapeutic, as is the completion of  most things I frequently avoid responsibility for.  So I have some catch-up to do,  but only because I made up that there’s somewhere else I’m supposed to be.

The goals we set for ourselves are great inspirational / motivational tools, but when they start to take the joy out of living — It’s definitely time for some reinvention!

I’ll keep you posted about the results of my Self Generation of Business is Fun — and playing more.

Other articles you may be interested in

Creativity and Play Intertwined in Legal Marketing and in Life

Chris Brogan on Legal Marketing: An Interview With Karasma Media

The Space Between Center Rejuvenates the Creative Spirit of Legal Marketers

Lawyers Preparing to Launch Your Own Boutique – Here’s a video you’ll want to see

Kara works with legal marketers to create a more clearly defined focus and distinctive business strategy that will provide them with a competitive advantage for new business, higher reputation recognition, and enhance their ability to attract, win, and retain the clients they really want.

You can reach her at 917-856-5410

9May

Creativity and Play Intertwined in Legal Marketing and in Life

If you’ve ever been to Pearl Paint on Canal Street in China Town New York, then you know what it’s like to be surrounded by every conceivable artist tool necessary to stimulate your creative muse.  I went there yesterday, and  hadn’t been there since I was an undergrad at Pratt Institute almost 15-years ago.

crayons

I went shopping to pick up some supplies for a display of my “Originating Circle”, ie:  the people I have regular interactions with, either via conversation or exchanges of goods and services.  (I’m sure I’ll have some of the people reading this blog pictured, which is just way too much fun)

I’ll have to post a photo of it when it’s complete, which will be in the next week or so. Why am I doing all this  extra work for you may ask…

I was clear that I wasn’t having much fun, and needed a “boost” to push myself to the next level professionally and personally.  So, I enrolled in Landmark Education’s Wisdom Unlimited, a year long program, spread over 5-weekends.  The participants are professionals from all over the world, and a very exciting group of folk.

The cornerstone of the Wisdom Course is Play — the sheer enjoyment of “being” I the give and take of daily life — with no other motive or agenda…

The course is available to people who are seasoned in the work of Landmark Education and have a fully developed grasp of what it is t to create new possibilities for themselves and others.  It is designed for those who value growth and development as a way of living, rather than as a particular experience or one time phenomenon.
The Landmark Education Wisdom Course Brochure

After attending our first weekend last week I realized that somehow, over the last few years of having my own company, I’d gotten slightly resigned, cynical and sarcastic.  How’d that happen I wonder?

What I already see is much I love having my own business, working with lawyers and the legal marketing community; joining you in your commitments and aligning with what you believe in.  I absolutely adore waking up each morning and interacting with and learning from you , all day — every day and am completely committed your and my success.

The joy I get from working with Alain L. Locke Elementary couldn’t be clearer, and how much I love my family is stronger than ever, and I’m getting more exercise daily and having a good time doing it. ;  ie; there’s no “Burden of Have to” present, and needless to say, I’m feeling … LIGHTER…

More progress is to come as I work on my display and continue to play.  I’ll keep you posted to creative developments happening with Karasma Media and my life.

Other articles you may be interested in:

Keeping Creativity Flowing on Your Legal Marketing Blog

Your Personal Brand vs Your Corporate Brand – Added Clarity for Legal Marketers

The Space Between Center Rejuvenates the Creative Spirit of Legal Marketers

Chris Brogan on Legal Marketing: An Interview With Karasma Media

Kara works with legal marketers to create a more clearly defined focus and distinctive business strategy that will provide them with a competitive advantage for new business, higher reputation recognition, and enhance their ability to attract, win, and retain the clients they really want.

You can reach her at 917-856-5410

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