First, to provide full disclosure… I’ve been given a generous offer from Nearwoo.com! Due to the ongoing increase in traffic to my site, I’ve been given 3-months of Near Woo, in exchange for writing blog posts about my experience using the platform.
There are thousands of potential customers around your business using their smartphones.
Near Woo identifies phones around your location using GPS and cell phone towers.
Wondering how NearWoo works? Near Woo delivers your message directly to consumers on their mobile devices when they’re in your neighborhood. There are literally hundreds of people your law firm or business right now, business using their phones to surf the internet, play games, listen to music, read the news and so much more. Near Woo delivers your message directly to the customer’s phone while they’re engaging in these activities.
Now is the ideal time for you to sign-up for at least 1 neighborhood right now and start getting some local mobile advertising visibility for your firm or Local Small Business.
GOOGLE ANALYSIS OF MOBILE SEARCH
As consumers increasingly turn to their mobile phones, it is critical for businesses to understand the range of “mobile conversions” that can occur, such as phone calls, store visits, or purchases on other devices. In partnership with Nielsen, Google analysed over 6000 mobile searches and the actions that resulted, drawing precise and measurable connections between mobile searches and the online and offline conversions that they drive.
77% of mobile searches occur at home
61% Called the business
24% of users use their smart phones to search for services
My ad started running on October 19th. Initially, I’ve been getting some fairly good clicks on my banner ad, averaging about 20 per day. However, I hadn’t been getting any follow-through actions of liking me on Facebook or Following Me on Twitter. So, I spoke with Kristi Wilcoxz, Near Woo’s Director of Partner Relations and we “tweeked” the wording on my ad and changed the graphic!
If you have any questions, you can speak with Kristie Wilcox at 310.396.9313, or e-mail her at firstname.lastname@example.org
She’ll make sure you’re taken care of.
I’ll be writing another post in a couple of weeks with an update of my results. I’ll also be adding a Client Relationship Management features to my blog, so I’ll be able to provide you with more thorough analysis of my results as we progress.
Kara works with legal marketers and small to mid-size business to create a more clearly defined focus and distinctive business strategy that will provide them with a competitive advantage for new business, higher reputation recognition, and enhance their ability to attract, win, and retain the clients they really want.