Going Solo Is An Empowering Recreation of Who You Are
Carol Elfant over at My Shingle always has intriguing and inspiring messaging in her blog articles; Going Solo Means Never Having to Say You Were Fired , certainly rings true for me.
I took on Karasma Media full-time when I was laid-off from my a marketing manager position in corporate, and my work life has been extraordinary ever since, ups and downs included!
“Starting your own law firm means that you have a chance to cast aside a less than successful past and reinvent yourself.”
Her book Solo by Choice: How to Be the Lawyer You Always Wanted to Be
Solo By Choice has more than 300 pages of solid, practical advice on these topics: Making the Great Escape … Getting Started … Setting Up Office … Selecting Practice Areas … Handling Clients … Billing & Fees … Generating Revenue … Outsourcing … Marketing in the Digital Era … FAQ’s on starting a firm from BigLaw, government, law school … and Part-Time Options for parents.
Kara works with legal marketers to create a more clearly defined focus and distinctive business strategy that will provide them with a competitive advantage for new business, higher reputation recognition, and enhance their ability to attract, win, and retain the clients they really want.
