I received a call from a lawyer that is preparing to launch a new practice in the New York area and had some preliminary marketing and social media questions.

Robin Sparkman, the Executive Editor of American Lawyer ,  interviewed , and Charles Scibetta, of Chaffetz Lindsey, discuss leaving an Am Law 200 firm to launch their own firms.

This video contains some experiential guidance on how to launch a legal boutique.

Video Center – The Legal Intelligencer

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Kara works with legal marketers to create a more clearly defined focus and distinctive business strategy that will provide them with a competitive advantage for new business, higher reputation recognition, and enhance their ability to attract, win, and retain the clients they really want.

You can reach her at 917-856-5410

Tags: Am Law, Chaffetz Lindsey, Charles Scibetta, Kara Smith, Karasma Media, Legal Intelligencer, Legal Marketing Tips, Legal Marketing Trends, News, Robin Sparkman