Legal Marketing’s Best and Worst in 2008
When it comes to social media bumps, there were some doozies in the legal marketing world during 2008. Since there is always truth in jest, I thought it would be appropriate to provide a bit of levity regarding some good, and not-so-great news.
Avvo.com provides attorney profiles and ratings, free legal advice and legal news. This year, Avvo’s, Sr. Marketing Manager, Conrad Saam, concluded their blogging content by featuring their best and worst legal marketing blogs. A quick snapshot:
Worst Legal Blog
Martindale’s attempt at using new technology to operate the comments for their posts, didn’t quite work. In an effort to acknowledge their shortcomings in a post “If at first you don’t succeed . . . , their efforts didn’t seem to come through, as they acquired on 3 posts between Halloween and Christmas.
Martindale’s attempt at using new technology to operate the comments for their posts, didn’t quite work. In an effort to acknowledge their shortcomings in a post “If at first you don’t succeed . . . , their efforts didn’t seem to come through, as they acquired on 3 posts between Halloween and Christmas.
Best Legal Marketing Video
Family/Divorce lawyer, Kelly Chang Rickert is presented in a fast paced, and energy driven video. Avvo’s Sr. Marketing manager’s favorite quote from the video is, “Family is the most important thing in your life. If clients come to me and want a divorce but are unsure, I send them to counseling. If you can work it out you should.”
See Avvo’s complete list - Enjoy!
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November 21st, 2009 at 1:26 am
Hi Kara,
I ran into this post as you linked to it from Twitter today, I guess gearing up towards a 2009 summary, and found it very timely: I wanted to mention to you and your readers that since the above has been posted, many code lines have washed the shores of our blog. With a keen, honest and direct effort to engage in a deeper conversation with the legal community, we have launched a new blog a few months ago and are now offering frequent posts written by different people from different continents, with different roles, offering various views on the happenings, trends and developments in the legal world in general, and Martindale in specific.
You know I like your writing and dedication to educate on social media matters, so thought you will find these specific Martindale blog posts relevant and useful:
* we are just about to kick off a series of online events in Connected, to summarize 2009 social media impact, focusing on the practical uses of social media, hosting some of the top social media leaders in Legal world, check out our post published today: http://blog.martindale.com/social-media-what-every-legal-professional-needs-to-know
* Series of posts summarizing a Social Media Policy month we hosted in Connected around July-August time, including a webinar and a series of debates in ‘Social Media Policy’ group about the How To’s of implementing social media policy in your firm or company:
http://blog.martindale.com/?s=social+media+policy
* we have an entire category of posts dedicated to Social Media for Lawyers, which includes various topics such as the social networking best practices, use of twitter, baby boomers and social media, etc
http://blog.martindale.com/category/social-media-for-lawyers
I hope you and your readers will find these useful and will see these as a testimonial for the great transformation the blog has gone through, led by people like Jon Lin, to the post of whom you linked here.